Solidays - Merchandising
CREATION OF VISUALS FOR THE NEW COLLECTIONS
During the Solidays festival, the merchandising team sells various products and goodies to collect funds for Solidarité Sida
(AIDS Solidarity) Association. Solidays needs new visuals every year to seduce the maximum of people. They have to communicate about the association's values: fight against AIDS, solidarity, prevention, but also music since we are in Solidays context.
My objective is to create optimistic and pretty visuals to be focus on hope, fun and happiness that this event brings. Easily identifiable and impactful, they can be declined for all goodies.
3. chosen visual